Consulting. Improve Your Marketing Effectiveness
Brad Geddes, Founder of Certified Knowledge, consults on a large variety of tasks that range from simple PPC audits to helping you define your products so that you can scale them to sell thousands of marketing packages. Some companies Brad Geddes has worked with over the years include:
- • Google (GOOG)
- • DexOne (DEXO)
- • Amazon (AMZN)
- • Encyclopedia Britannica
- • Red Lobster
- • World Directories (Truvo)
- • YellowPages.com
- • Local.com
We can help you:
- • Get your paid search accounts on track
- • Grow your accounts
- • Help define your marketing products
- • Scale your agency or reseller program
- • Audit your SEO program (or CMS)
If you have complex needs, ongoing support, private training, or wish us to speak at your event, please contact us with your questions.
Account Evaluations / PPC Audits
Brad will audit your Google AdWords account and present you with an account evaluation and list of actionable to do items to increase your account’s effectiveness.
This is the process for most audits:<
- • The account owner (or PPC manager) will fill out a form listing their account goals, needs, etc
- • Brad will evaluate the account and delivery a written document of the analysis.
- • The document ends in a ‘wins’ section of the most valuable places you can spend time in your account
- • For most evaluations, there will be a follow-up phone call to walk through the document and any additional questions
You can see the list of audit types, and even book them online at our corporate site: Learn more about AdWords Audits.
If you don’t need us to see your accounts and you want quick answers to your questions then this service is perfect for you. Ask Brad your questions and Brad will answer them or brainstorm ideas with you. Ask anything for an hour – you get to set the full agenda. You can schedule and pay for your consultation online with our corporate booking system.
Online Private Training Sessions
Do you want training on a specific topic? This option is perfect for teams of managers or analysts. We will talk to you about the topics for your training, and then we will create a presentation that fits your needs. The training will be delivered via an interactive webinar. This package includes all content creation and materials. Please contact us to inquire about online private training.
In Person Private Training
We provide private training to companies of all size on a large range of topics. Here are our most requested topics:
- • Introduction to Search Marketing for Executives
- • Introduction to SEO
- • Introduction to PPC
- • Making SEO & PPC Work Together
- • Advanced Google AdWords
- • What Your Sales Staff Needs to Know About Paid Search
If you would like to learn more about private training, please contact us.